Transportation and Logistics

Go-to-market for transport and logistics: a few customers who count.

Courier service, freight forwarding or warehousing: planix determines which clients you win first, how to reach them directly and which pilot to start with – with a lead list from official sources.

Which clients first, how to reach them directly, which pilot to start with.

Included in Premium. Develop go-to-market comes with the subscription from CHF 24 per month. The strategy with lead list and messages costs CHF 49 one-off, no subscription needed.

In logistics, one contract decides for months

Clients rarely switch, and only for a good reason: a contract runs out, a site moves, a provider drops out. planix looks for exactly these triggers and plans the direct route to the decision-maker – with a pilot in which they can test you without risk.

Clients rarely switch, and only for a good reason: a contract runs out, a site moves, a provider drops out. planix looks for exactly these triggers and plans the direct route to the decision-maker – with a pilot in which they can test you without risk.

Typical starting segments

Rules in detail
Start

Clients with the same needs in one region

Practices, workshops or retailers with regular, similar shipments. One reference customer convinces the next.

Next

Larger shippers

Comes next: more volume, but longer decision paths and tenders.

Not now

“Everyone who ships something”

Too broad: requirements for timing, cooling and liability differ by group.

Channels in this order

  1. 1
    Your own networkFirst clients who refer you.
  2. 2
    Direct outreach with a triggerNew sites, new management, contract end – by letter or phone, depending on the law in Switzerland.
  3. 3
    Industry associationsWhere your clients are organised.

What you measure after four weeks

  • Conversations with decision-makers
  • Running pilots
  • Quotes
  • Shipments per customer
  • On-time rate
  • Cost per customer

Where your customers are

  • Commercial register: new sites and changes
  • Industry associations of your clients
  • Trade and industry associations
  • Public tenders

Market figures from: Swiss Federal Statistical Office (STATENT), Zefix, SHAB, Eurostat, OpenStreetMap, OpenHolidays

Typical entry offer

Pilot of 4–8 weeks

A pilot with a clear scope, fixed price, exit rule and full price afterwards. Condition: a reference if the pilot succeeds.

A pilot with a clear scope, fixed price, exit rule and full price afterwards.

Which package fits

Go-to-market strategy

The plan is included in Premium. Because a few clients count here, the strategy for CHF 49 pays off: lead list with up to 40 companies including trigger and link, letter and phone opener, pilot offer and call guide.

The plan is included in Premium. Because a few clients count here, the strategy for CHF 49 pays off: lead list with up to 40 companies including trigger and link, letter and phone opener, pilot offer and call guide.

See pricing
FAQ

Frequently asked questions from the industry

From official and association sources: in Switzerland, for example, new SHAB entries and changes; in Germany and Austria, web searches for triggers and association members. No lead without a link.

It depends on the country. In Austria not without consent, in Germany with presumed consent, in Switzerland subject to the asterisk opt-out in the phone directory. planix only suggests permitted channels.

Backed by leading start-up experts and partners

ConsultingNetworkSwitzerland.
swissstartupassociation+
SWISS DESIGN
& ENGINEERING
NVIDIA Inception Program
collumino.com
STARTUPS
EXPERTSuisse
Buchhaltungs AG
DACH Startups

Your offer is ready.
Now win your first customers.

Develop go-to-market shows you who to start with – in Premium, in a few minutes.

Get started In Premium · from CHF 24/month · Go-to-market strategy CHF 49 one-off, no subscription needed