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Consulting, Education & Coaching

Go-to-market for consulting and coaching: clients, not likes.

Consulting, training or coaching: planix determines who you work for first, which trusted advisers bring you clients and which initial analysis you start with.

Who first, via which trusted advisers, with which initial analysis.

Get started See a sample plan

Included in Premium. Develop go-to-market comes with the subscription from CHF 24 per month. The strategy with lead list and messages costs CHF 49 one-off, no subscription needed.

Consulting sells through one sentence others repeat

If you advise “everyone”, nobody recommends you. A clear positioning statement – for whom, which problem, different from today’s solution – makes you easy to recommend. planix checks it with the no-stigma test: can your client recommend you to their partner or colleague in one sentence without embarrassment?

If you advise “everyone”, nobody recommends you. A clear positioning statement – for whom, which problem, different from today’s solution – makes you easy to recommend.

Typical starting segments

Rules in detail
Start

A professional group with a shared occasion

Self-employed people before year-end closing, new managers, practices facing a changeover: a concrete reason to buy, shared places.

Next

Corporate clients with budget

Comes next: bigger engagements, but budget rounds and several people involved.

Not now

“Everyone who wants to grow”

Too broad: anyone can wait a year – or not; the compelling reason to buy is missing.

Channels in this order

  1. 1
    Your own networkFirst clients and first proof of what makes you different.
  2. 2
    Trusted advisersAccountants, associations, trainers – they refer you when your sentence is clear.
  3. 3
    Where your clients goIndustry events and groups, with a talk instead of an ad.

What you measure after four weeks

  • Initial meetings
  • Referrals from partners
  • Proposals
  • Deals closed
  • Engagement value
  • Time per client

Where your clients are

  • Professional and industry associations
  • Accountants and specialist partners
  • Industry events, training courses, networking evenings
  • Professional groups online

Market figures from: Swiss Federal Statistical Office (STATENT), Zefix, SHAB, Eurostat, OpenStreetMap, OpenHolidays

Typical entry offer

Initial analysis, 60 minutes

A paid or low-cost initial analysis with a clear result and the next step afterwards. Free formats are never called a “discount” – and your regular price stays visible.

A paid or low-cost initial analysis with a clear result and the next step afterwards.

Which package fits

Develop go-to-market

Positioning statement, starting segment, channels and budget in Premium. Outreach messages for accountants and your network, the initial analysis as an offer and the call guide with objections come with Go-to-market strategy for CHF 49.

Positioning statement, starting segment, channels and budget in Premium. Outreach messages for accountants and your network, the initial analysis as an offer and the call guide with objections come with Go-to-market strategy for CHF 49.

See pricing
FAQ

Frequently asked questions from the industry

A yes/no check of your positioning statement: can your client pass you on in one sentence without embarrassment? If the answer is no, the plan sharpens the sentence.

Yes. The number of channels follows your hours: one channel as a side business, two solo. If your goal doesn’t fit your time, planix tells you – with two options.

Backed by leading start-up experts and partners

ConsultingNetworkSwitzerland.
swissstartupassociation+
SWISS DESIGN
& ENGINEERING
NVIDIA Inception Program
collumino.com
STARTUPS
EXPERTSuisse
Buchhaltungs AG
DACH Startups

Your offer is ready.
Now win your first customers.

Develop go-to-market shows you who to start with – in Premium, in a few minutes.

Get started In Premium · from CHF 24/month · Go-to-market strategy CHF 49 one-off, no subscription needed
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