Business Model Canvas
Alexander Osterwalder’s Business Model Canvas puts your entire business model on one page – nine boxes, one view. It is the fastest tool for making assumptions visible, finding gaps and working through variants, long before you write a single line of a business plan.
The nine building blocks
Customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partners and cost structure. Together they answer: who pays for what – and what does it cost you to deliver it?
Fill it in in the right order
Start on the right with customer segments and value propositions – the heart of the model. Work your way left via channels and revenue to resources, activities, partners and costs. Rule: if the right-hand side (value for the customer) isn’t convincing, the left-hand side (your costs) will never pay off.
From canvas to test – live with planix
Every box contains bets. Mark the riskiest and test them first. planix guides you through your canvas box by box, suggests content based on real market data and calculates revenue against costs directly – turning a sketch into a sound model in hours instead of weeks. Start free, without registering.
Frequently asked questions
What is the Business Model Canvas good for?
It gives you a clear overview of your business model on one page, uncovers gaps and lets you work through variants in minutes – ideal in the early phase, when a lot is still changing.
Canvas or business plan?
Both, one after the other. The canvas is quick for developing and testing; you’ll need the detailed business plan later for banks and investors. planix takes you seamlessly from the canvas to a finished business plan.
Ready to put your idea into action?
Start for free with planix – no registration. Guidance, feedback and next steps, thoroughly reviewed within 24 hours max.
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- Start for free – no registration