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Real Estate, Construction & Handcraft

Go-to-market for trades and construction: jobs through people who recommend you.

Joinery, painting business, planning or property service: planix plans which partners bring you jobs, which builders you approach now and which small job you start with.

Which partners bring you jobs – and which small job you start with.

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Included in Premium. Develop go-to-market comes with the subscription from per month. The strategy with lead list and messages costs £39 one-off, no subscription needed.

In the trades, jobs come through trust

Builders rarely choose from an ad – they go on the recommendation of architects, planners or people they know. Win these trusted advisers and you get repeat jobs. planix puts them second – right after your network – and finds ongoing building projects through the building permit notices.

Builders rarely choose from an ad – they go on the recommendation of architects, planners or people they know. Win these trusted advisers and you get repeat jobs.

Typical starting segments

Rules in detail
Start

Planners and architects in one region

They award or recommend jobs all the time. A few partners are enough for a full calendar.

Next

Builders with a pending permit

Comes next: concrete need, known date, findable through building permit notices.

Not now

“All homeowners”

Too broad: no shared occasion, no shared place. The reason to buy is missing.

Channels in this order

  1. 1
    Past customers and networkReferrals and photos of finished work.
  2. 2
    Trusted advisersArchitects, planners, property managers – in person, with samples.
  3. 3
    Building permit noticesBuilders with a pending permit, by letter – with a trigger instead of mass advertising.

What you measure after four weeks

  • Conversations with planners
  • Referrals
  • Quotes
  • Win rate
  • Order value
  • Cost per order

Where your customers are

  • Planning applications of your local planning authority
  • Architecture and planning firms in the region
  • Property management companies
  • Trade association and building fairs

Market figures from: Office for National Statistics (ONS), Companies House, OpenStreetMap, OpenHolidays, Web research

Typical entry offer

Small job at a fixed price

A manageable first job at a fixed price, in which a planner or builder can test you – on condition of a reference or photos.

A manageable first job at a fixed price, in which a planner or builder can test you – on condition of a reference or photos.

Which package fits

Go-to-market strategy

The plan is included in Premium. The strategy for £39 adds a lead list from building permit notices with links, a letter “I saw: building permit …” and your small-job offer ready to copy.

The plan is included in Premium. The strategy for £39 adds a lead list from building permit notices with links, a letter “I saw: building permit …” and your small-job offer ready to copy.

See pricing
FAQ

Frequently asked questions from the industry

Yes. Your local planning authority publishes them – new builds, extensions and conversions show who is about to build. In the Go-to-market strategy lead list every lead comes with trigger and link.

No. For the start, referrals, reference photos and a Google profile count. planix deliberately doesn’t ask about website design – it is secondary for your first jobs.

Backed by leading start-up experts and partners

NVIDIA Inception Program
REP27 – EU & UK GDPR Representative
collumino.com
STARTUPS

Your offer is ready.
Now win your first customers.

Develop go-to-market shows you who to start with – in Premium, in a few minutes.

Get started In Premium · from /month · Go-to-market strategy £39 one-off, no subscription needed
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