Win your first customersFirst customers
Get started
How it works

What you need.
And what planix delivers.

Everything for your first customers in Switzerland – with the result it is in.

Everything, with its result.

Test the market
The building blocks

planix delivers 7 of 8.

You hold the conversations.

Whether enough customers would buyWill to buyplanixMarket test
Which customer group buys firstTarget groupplanixMarket test
What price they payPriceplanixMarket test
Questions for real conversationsQuestionsplanix30-day plan
Starting segment, channels and budgetSegmentplanixStrategy
Companies you approach, with sourceLead listplanixLead list
Messages for email, phone and letterOutreachplanixOutreach kit
Hold conversations and close dealsConversationsYou–
The path

Check first. Then call.

Five steps – and the point where outreach can go wrong.

  1. With planixTest the market

    Who buys, at what price – with 30 simulated respondents per test and a clear verdict.

    Who buys, at what price.

  2. With planixChoose a starting segment

    One customer group first, two to three channels, one budget.

    One group, few channels.

  3. With planixLeads and messages

    Companies with a trigger and source, plus messages for email, phone and letter.

    Lead list and messages.

  4. CriticalApproach lawfully

    No advertising calls to numbers with an asterisk entry in the phone directory, no mass email without consent.

    Mind asterisk and consent.

  5. ThenDecide after 30 days

    Count contacts, conversations and deals – then continue, step up or switch.

    Count, then decide.

Result

Four results. First customers.

The strategy takes over what the market test has shown.

Test the marketCHF 99

Your market test

Web · PDF

Verdict, price, who buys first and the competition.

  1. 1Starting point
  2. 2At a glance
  3. 3Verdict
  4. 4What the respondents say
  5. 5Price
  6. 6Market and competition
  7. 7Your next steps

Plus the 30-day plan with interview guide.

Start now
Go-to-market strategyCHF 49

Your go-to-market strategy

Web · PDF

Starting segment, channels, budget – and who decides at your customers.

  1. 1At a glance
  2. 2Starting segment
  3. 3Positioning
  4. 4Sales route and channels
  5. 5Budget and success criteria
  6. 6Who decides at your customers
  7. 7Your lead list
  8. 8Your call guide
  9. 9Your first 30 days

Only channels permitted in Switzerland.

Find customers
Go-to-market strategyCHF 49

Lead list

Excel

Up to 40 companies with trigger, contact person and source link.

  1. Priority A, B, C
  2. Trigger
  3. Contact person
  4. Source

For business customers and the public sector.

Go-to-market strategyCHF 49

Entry offer and outreach kit

Word

Messages to adapt and send.

  1. Entry offer
  2. Email
  3. Phone
  4. Letter
  5. Referral request

In your tone, written for role and trigger.

Next

Seamlessly on through the founder journey.

All your details stay in your account. Planning and growth build on them.

Everything stays in your account.

  1. IdeaFind your business idea · Develop the idea
  2. ValidationTest the idea · Test the market
  3. PlanningBusiness concept, business plan, funding
  4. FoundingSet up and protect your company
  5. GrowthGo-to-market · investors · scaling

See the full founder journey

Backed by leading start-up experts and partners

ConsultingNetworkSwitzerland.
swissstartupassociation+
SWISS DESIGN
& ENGINEERING
NVIDIA Inception Program
collumino.com
STARTUPS
EXPERTSuisse
Buchhaltungs AG
DACH Startups

Who are your first customers?
Find out.

The market test first. The lead list once it is clear who buys.

Test the market Test the market CHF 99 · Strategy CHF 49 one-off